Boobook, established in 2002, works at the cutting edge of data science and visualization. Based in Ghent, Belgium with offices in London, Boobook’s team of data scientists help companies use data to answer marketing-related questions about products, pricing and customers. Their focus is on understanding and using customer data, whether small or big data, to help clients gain a more holistic view of the customer journey, make better decisions and use data to its full potential.
Boobook’s smart online reporting, a cloud-based service, gives customers a quick overview of their most critical business data, in one place. Helping clients through the thinking process of selecting the right data and visualisation method, resulting in the right message.